Gentle on skin, easy on your walletDesigned for sensitive skin, with no dyes and only a light fragrance2x the power of baking soda laundry detergent**stain removal of 1 dose vs. 2 doses of the leading detergent with baking soda in a standard, top-loading machineCleans fabrics in just 1 washCompatible with HE and standard washing machines The days of compromising for a liquid laundry detergent that is safe for sensitive skin but still provides a great clean for a low price are over. Tide Simply Clean & Sensitive contains no dyes and is gentle on skin with only a light, Cool Cotton scent. It has everything you expect from a Tide detergent - tough on dirt and odors with 2x the power of the leading baking soda laundry detergent.* *stain removal of 1 dose vs. 2 doses of the leading detergent with baking soda in a standard, top-loading machine